<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Go-To-Market (GTM) Strategy – The Sentia AI Community</title><description>Posts filed under Go-To-Market (GTM) Strategy</description><link>https://sentia.community/</link><language>en-au</language><item><title>Your AI Strategy Did Not Fail. Your Operating Model Did.</title><link>https://sentia.community/your-ai-strategy-did-not-fail-your-operating-model-did/</link><guid isPermaLink="true">https://sentia.community/your-ai-strategy-did-not-fail-your-operating-model-did/</guid><description>Why your AI Operating Model Determines AI Value The uncomfortable truth about AI transformation is that roughly 75% of the work happens outside the model, and…</description><pubDate>Fri, 31 Jul 2026 20:14:52 GMT</pubDate><category>AI Governance</category><category>AI Operations (AIOps)</category><category>Artificial Intelligence</category><category>Fractional Professionals</category><category>Go-To-Market (GTM) Strategy</category><category>Guides</category><category>LLMs</category><category>Models</category><category>News</category><category>RevOps</category><category>Sales</category><category>Salesforce Help</category><category>Strategy</category><category>Training</category><author>David Brown</author></item><item><title>Your AI Can Do the Work. Should AI Also Make the Decisions For You?</title><link>https://sentia.community/your-ai-can-do-the-work-should-ai-also-make-the-decisions-for-you/</link><guid isPermaLink="true">https://sentia.community/your-ai-can-do-the-work-should-ai-also-make-the-decisions-for-you/</guid><description>Human in the Loop AI – Would you let AI run your business—or only the parts of it that do not require human judgment? That question is becoming increasingly…</description><pubDate>Fri, 24 Jul 2026 21:15:40 GMT</pubDate><category>Agentic AI</category><category>AI Acronyms</category><category>AI Governance</category><category>AI Operations (AIOps)</category><category>Artificial Intelligence</category><category>Go-To-Market (GTM) Strategy</category><category>Guides</category><category>Models</category><category>News</category><category>RevOps</category><category>Sales</category><author>David Brown</author></item><item><title>How to Ground Synthetic Customers and Prevent AI Acquiescence Bias</title><link>https://sentia.community/the-brown-nosing-ai-twin-synthetic-gtm-testing/</link><guid isPermaLink="true">https://sentia.community/the-brown-nosing-ai-twin-synthetic-gtm-testing/</guid><description>Executive Summary The “Brown-Nosing” AI Twin: Confronting False Confidence in Synthetic GTM Testing. Enterprise Go-To-Market (GTM) strategy has entered a…</description><pubDate>Tue, 26 May 2026 16:46:35 GMT</pubDate><category>AI Governance</category><category>AI Operations (AIOps)</category><category>Artificial Intelligence</category><category>Go-To-Market (GTM) Strategy</category><category>Guides</category><category>Marketing</category><category>Models</category><category>News</category><category>RevOps</category><category>Sales</category><category>Strategy</category><category>Tools</category><author>David Brown</author></item></channel></rss>